The holiday season, often considered a time of joy and celebration, can turn into a chaotic juggling act for individuals navigating the intricate balance of family responsibilities and running a successful business.
Dr. Alisha “Ali” Griffith, a mom acquainted with the unique challenges of special needs parenting while managing a thriving six-figure business, shares insights on how to discover moments of peace and joy amidst the holiday hustle.
In this blog post, we’ll delve into the importance of integrating bliss and business during this festive season and explore five invaluable tips to maintain sanity and success.
The Significance of Bliss & Biz During the Holidays
In the hustle and bustle of the holiday season, it’s easy to lose sight of the importance of personal well-being and professional success. Dr. Ali Griffith emphasizes that taking a breather is not a luxury but a survival skill – a crucial factor that not only rejuvenates individuals but also fuels their capabilities as successful business owners.
The holidays are not merely about surviving; they present an opportunity to thrive both personally and professionally. This section will elaborate on the vital connection between bliss and business, emphasizing their intertwined nature.
Five Tips for a Blissful Holiday Hustle
Show Yourself Some Love: In the chaos of the holiday season, it’s easy to neglect self-care. Dr. Ali Griffith advocates for making self-love a non-negotiable part of the routine. Whether it’s stealing a quiet moment with a favorite brew, a quick stroll, or a mini-meditation, these acts of self-love contribute to maintaining emotional and mental well-being.
Draw the Line: Setting boundaries is highlighted as a superpower essential for navigating the holiday hustle successfully. This section will delve into strategies for effectively communicating boundaries with both the team and family, emphasizing the importance of protecting personal time as a secret sauce for keeping chaos at bay.
You Don’t Have to Do It All: Acknowledging the limitations of being human, Dr. Ali Griffith suggests delegating tasks and outsourcing aspects of business that aren’t one’s strengths. This tip encourages readers to give themselves the gift of time, allowing them to focus on what truly matters during the holiday season.
Breaks Are Not Optional: Drawing parallels with crucial work commitments, this section emphasizes the necessity of scheduling downtime. Whether it’s a quick breather, a snack attack, or a moment of contemplation, breaks are presented as essential components for maintaining mental clarity and preventing burnout.
Cheers to Small Wins: Celebrating victories, regardless of their size, is positioned as a way to uplift one’s spirit during the holiday hustle. Dr. Ali Griffith encourages readers to acknowledge and celebrate achievements, fostering a positive mindset and creating a sense of accomplishment.
The Ongoing Adventure of Bliss & Biz
Finding the sweet spot between bliss and business during the holidays is portrayed as an ongoing adventure rather than a one-time achievement. This section will explore the concept of continuous improvement and adaptation, encouraging readers to view the pursuit of balance as a dynamic and evolving process.
As the holiday season unfolds, Dr. Ali Griffith’s message resonates – it’s possible to navigate the holiday hustle successfully by integrating moments of joy, relaxation, and business success. This conclusion will summarize key takeaways, reinforcing the idea that, amidst the chaos, there exists a path to finding bliss and business harmony.
“Wishing readers a holiday season filled with laughter, victories, and the good stuff, the blog post concludes with warm regards and an invitation to embrace the ongoing adventure of balancing bliss and business.” – Dr. Ali Griffith
The role of retreats and events has taken on new significance, especially when orchestrated by the increasingly influential group of mompreneurs. These powerhouse women are not just redefining the business landscape; they’re also reshaping how professional gatherings are conceived and executed.
The Rising Tide of Mompreneurs
Consider this: Over the past decade, women have been starting businesses at a rate 1.5 times higher than the national average, with a significant proportion of these entrepreneurs also being mothers. This shift isn’t just a statistic; it’s a movement. Mompreneurs bring unique perspectives to the table, balancing family life with the drive to build successful enterprises.
Redefining Business Retreats
But what makes mompreneurs stand out in the realm of business retreats and events? It’s their innate ability to blend empathy, meticulous planning, and a flair for creating engaging experiences.
Empathy at the Core: Understanding the complexities of juggling multiple roles, mompreneurs design retreats that are not only productive but also empathetic to the needs of attendees. They create environments where networking feels like a community gathering, not just a business transaction.
Flexibility and Innovation: With 85% of working mothers citing the need for more flexible work conditions, mompreneurs are leading by example. Their retreats often feature innovative schedules and activities that cater to diverse needs, proving that professional development and personal life can coexist harmoniously.
Attention to Detail: Anyone who’s balanced a business call while preparing a family meal knows the value of attention to detail. This skill translates beautifully into event planning, where mompreneurs excel at creating meticulously organized retreats that leave lasting impressions.
Creating Holistic Experiences: Mompreneurs understand the importance of holistic experiences that cater to mental, physical, and emotional well-being. Their events often include elements like wellness activities and mindfulness sessions, aligning with the growing trend where 78% of businesses now include wellness as part of their corporate strategy.
The influence of mompreneurs in redefining business retreats is a testament to their multifaceted skills and innovative approach. They’re not just creating spaces for success; they’re building platforms for meaningful connections, professional growth, and personal well-being. As we look towards more inclusive and empathetic business environments, mompreneurs continue to lead the charge, one successful event at a time.
In a world where the lines between work and life are increasingly blurred, these mompreneurs are a beacon of balance and innovation, proving that success is not just about what you achieve but also about how you achieve it.
Change is a constant force in our lives, a dynamic dance partner guiding us through the twists and turns of our personal and professional journeys. In this extensive guide, we will explore the transformative power of embracing change as the catalyst for unparalleled growth. From adaptability to innovation, navigating uncertainty to global perspectives, and crafting your success tale, each section will be a step-by-step exploration of how change can be harnessed for success. Let’s delve into the intricacies of each aspect and discover the keys to unlocking your full potential.
Adaptability – Your Secret Weapon
Imagine a waltz through the corridors of success, where your dance partner is none other than change. But this isn’t just about keeping pace; it’s about thriving in the rhythmic embrace of adaptability. Learn how to turn change from a potential stumbling block into your secret weapon. Uncover the strategies that can help you not just cope but flourish in the face of evolving circumstances.
Innovation Unleashed Through Change
Change is not merely a shift in circumstances; it’s a blank canvas waiting for the strokes of your genius. Discover how to leverage change as the canvas for your masterpieces of ideas and opportunities. Dive into inspiring stories of individuals who turned challenges into symphonies of success, and learn how you can follow in their footsteps. This section will provide actionable insights into fostering innovation and creativity in the midst of change.
Navigating Uncertainty with a Swagger
Ever wished you could navigate uncertainty with style? This section is your dance lesson. Learn the moves to embrace change not as a pesky hurdle but as a trampoline for growth. Picture uncertainty as your chance to flip and bounce into new heights. We’ll explore practical strategies for building resilience and facing uncertainty with confidence, ensuring that you not only weather the storm but come out stronger on the other side.
Global Perspectives on Change and Triumph
Take a global tour of success and understand how change speaks a universal language. This section will explore the significance of adopting an international mindset as your passport to a world of growth. Gain insights into how successful individuals and businesses leverage change on a global scale. Uncover the keys to expanding your perspectives and embracing opportunities that transcend geographical boundaries.
Crafting Your Success Tale Through Change
Think of change like the cool friend who spices up your story – it’s your secret sauce for a more exciting journey. Instead of seeing it as a roadblock, treat change as your creative buddy, making you better and unlocking your hidden talents. And hey, speaking of buddies, consider the Legacy Sales Academy as your support squad. We’re here to make the change journey more fun and less daunting. Join us, and let’s turn change into your growth sidekick, helping you create a success story that’s all about your resilience and ability to roll with the punches.
Feel the rhythm of change, paint your canvas of opportunities, dance through uncertainty, embrace global perspectives, and craft your success story with flair.
The journey of growth and triumph begins with a single step—the step of embracing change.
As you embark on this transformative adventure, remember that every challenge is an opportunity in disguise. Cheers to your success and the incredible journey ahead!
Hey there, savvy marketer! Are you struggling to find the perfect way to promote your products without sounding like a pushy salesperson? Well, worry no more! We’ve got some mind-blowing fall marketing ideas that will take your sales to new heights, all while keeping things fun, conversational, and witty!
But wait, before we dive into these marketing gems, let’s take a moment to connect.
We have an exclusive community just waiting for you to join! Trust us, you won’t want to miss out on the support and encouragement from our amazing boss babes. So, hop on board and join us right here!
Alright, now let’s get down to business and unveil our Top 5 Proven Fall Marketing Ideas along with some killer tips on how to launch your brand like a pro:
1. Fall Flash Sales – The Emergency Unicorn!
Picture this: You’re scrolling through your favorite online store, and suddenly, you come across a jaw-dropping discount that’s only available for a ridiculously short amount of time – maybe even just one day! Talk about pressure, right? Well, that’s the magic of fall flash sales! These short-lived discounts create a sense of urgency that makes customers whip out their wallets faster than you can say “autumn leaves.” To really make it pop, slap a countdown timer on your sales page and pair it with some scroll-stopping images. And don’t forget to pour your heart and soul into crafting irresistible sales content that will leave your customers craving more.
2. Fall Bundle Ideas – The More, the Merrier!
Ah, bundles, the superheroes of the sales world. Imagine this: You take your top three best-selling products or courses, bundle them up like a fall-scented gift, and offer them at a price so good it’s practically stealing! What could be more enticing than that? Now, here’s the secret sauce: create a sense of urgency by letting your followers in on the fact that this bundle will only be available for a limited time – let’s say three days – and then POOF it’s gone forever (well, at least until next autumn). This scarcity tactic will have your customers racing to snatch up this unbeatable deal before it disappears into the misty autumn air.
3. Fall Giveaways – What’s Not to Love?
Who doesn’t love free stuff, right? That’s why giveaways are the ultimate weapon when it comes to boosting brand recognition and gaining more followers and fans. Think of it as expanding your business empire, one giveaway at a time. But here’s the catch: you’ve got to lay down some ground rules. Don’t worry, we’re not talking about a complex legal document here. Just set some simple, fun rules that will help you get in front of more people. After all, the more, the merrier, right? So, get those creative juices flowing and plan a giveaway that will have your audience drooling over their keyboards, desperately trying to get their hands on your amazing prizes.
4. Fall Special Deals – A Whole Week of Awesomeness!
Are you ready to transform your fall into an epic sales bonanza? Say hello to fall special deals! Think of it as a limited-time offer but with a twist. Instead of focusing on just one product, choose seven different ones and promote a different gem each day for a whole week. You might be thinking, “Won’t I annoy my followers with all these sales posts?” Fear not! Honesty is the best policy, so be transparent and let your audience know you’re unleashing a whole week of special deals. And hey, who can resist a good discount on their favorite products? Mix in some inspirational stories to keep things fresh and exciting, and watch your sales skyrocket!
5. Goodbye Summer Sale – The Ultimate Farewell Bash!
As the summer sun begins to fade, it’s time to bid farewell and celebrate the arrival of fall with gusto. Enter the “Goodbye Summer Sale” – a chance to do some spring cleaning for your business, but in autumn. If you have any summer-related products, now’s the time to give them a warm discount hug. But don’t worry, even if your products have no direct ties to sunny days and beach vibes, you can still join the party! Simply choose a few items you’d like to sell more of, whip up a fantastic discount code, and voila – you’re ready to make some sales magic happen!
So there you have it, the five incredible fall marketing ideas that will have you strutting your stuff and raking in the sales like a pro. Remember, these ideas are all about putting yourself and your products out there. After all, people can’t buy what they don’t know about! So, buckle up, embrace the discounts as a way to help your followers make faster buying decisions, and get ready to see your income skyrocket!
Now, grab a piece of paper and start jotting down the fall marketing ideas that speak to your soul. Let your inner marketing maestro take the reins and start planning your fall promotions and campaigns like a boss. And hey, if you have any questions or simply want to nerd out about marketing with us, drop a question in our group or schedule a free 10-minute chat with yours truly. We’re here to support you on your journey to fall marketing greatness! [Schedule your chat now!]
So go forth, empower those fall vibes, and let the world know what you’ve got to offer. Happy fall marketing, rockstar!
Welcome, entrepreneurs and go-getters, to a transformative journey towards becoming the CEO of your dreams! Dr. Ali, your friendly business guru, is here to share six invaluable steps that will help you effortlessly step into the CEO mindset. Buckle up and get ready to conquer the business world like a boss!
Step 1: Dress for Success
Power Pajamas for the Win! Who says you can’t lead an empire in your pajamas? Embrace the power of comfort and style by donning your most empowering pair of PJs. Unleash your inner CEO while enjoying the luxury of your favorite sleepwear. Remember, feeling confident and powerful starts from within!
Step 2: Energize Your Way to Success
Espresso Excellence Coffee lovers, rejoice! Grab that cup of liquid gold and let it fuel your ambitions. Sip on the elixir of success as you embark on your CEO journey. Harness the caffeine-induced motivation to tackle challenges head-on and keep your entrepreneurial spirit soaring high.
Step 3: Vision Board Bonanza
Creating Your Path to Greatness Get your arts and crafts supplies ready because it’s time to create your CEO vision board. Dive into the realm of creativity and visualize your path to greatness. Let your imagination run wild as you curate a collage of images that represent your aspirations. Each glance at your vision board will remind you of the incredible future you’re working towards.
Step 4: Mirror, Mirror on the Wall
Embrace Confidence Stand tall, my future CEOs, and gaze into the mirror. Affirm your worthiness, acknowledge your strengths, and repeat empowering mantras that elevate your confidence to CEO levels. Embrace your unique qualities and unleash them upon the business world. Remember, self-belief is the cornerstone of success!
Step 5: Network like a Pro
Connect and Conquer Building a strong network is essential for any aspiring CEO. Attend industry events, join online communities, and engage with like-minded individuals. Nurture relationships with influential people who can propel your business forward. Remember, networking isn’t just about exchanging business cards; it’s about creating meaningful connections that can lead to endless opportunities.
Step 6: Celebrate the Journey
Embrace Your Wins Every milestone, no matter how big or small, deserves celebration. Acknowledge your victories along the CEO path and revel in the joy of achievement. Whether it’s closing a significant deal, expanding your team, or overcoming a daunting challenge, take the time to recognize your progress. Remember, success is a series of small wins that lead to greatness.
Congratulations, ambitious entrepreneurs! By following these six steps, you’ll effortlessly step into the CEO mindset and unlock your true potential. Embrace the power of dressing for success, fueling your ambitions, creating a vision, boosting your confidence, building valuable connections, and celebrating your wins.
Remember, you are the CEO of your own destiny, and greatness awaits you!
Join Dr. Ali every Wednesday at our scorching HotBizSummer Facebook group. Get ready to supercharge your summer business planning and execution with expert tips and tricks. And for a limited time only, take advantage of our HotBizSummer special promo: Join the Legacy Brand Academy for just $7 in the first month! Don’t miss out on this opportunity to make your business sizzle. Click here to learn more: summer.launchlegacybrand.com.
Now, go forth and conquer the business world with the CEO mindset! You’ve got this!
Are you a busy mom and businesswoman who wants to earn more while doing work you love? It’s time to discover your most profitable projects and take your business to new heights. In this post, I’ll share some tips with you on how to identify your highest-earning opportunities and attract high-ticket clients.
Know Your Worth
First and foremost, it’s important to know your worth and value your time and expertise accordingly. You have unique skills and talents that are in high demand, and it’s time to start earning top dollar for them. Don’t sell yourself short and don’t be afraid to ask for what you’re worth.
Focus on Your Strengths and Passions
Next, focus on projects that align with your strengths and passions. When you’re doing work that you love and excel at, you’ll not only earn more, but you’ll also feel more fulfilled and energized. Take some time to assess your skills and interests, and then look for projects that match them.
Don’t Be Afraid to Negotiate
Finally, don’t be afraid to negotiate. There’s often room for discussion when it comes to paying, and it’s always worth asking if you feel that a project has potential but the compensation isn’t quite where you want it to be. Be confident in your abilities and don’t settle for less than you deserve.
To help you attract high-ticket clients and book more profitable projects, I’ve created a free resource for you called “7 Steps to Make Your High-Level Sales Goals.” This simple tool will guide you through the process of attracting, nurturing, and closing high-ticket clients from start to finish. You can download it for free at [insert link here].
Remember, success is not final, failure is not fatal: it is the courage to continue that counts. Keep pushing forward, and you’ll achieve your dreams! With these tips in your back pocket, you’ll be well on your way to discovering your most profitable projects and taking your business to new heights.
So go ahead, take the leap, and start earning what you’re worth. You’ve got this!
It’s no secret that mompreneurs face unique challenges. But what you may not know is that these challenges can affect your mindset and lead to a lack of confidence in yourself as an entrepreneur. This article will discuss some common challenges faced by mompreneurs, as well as ways to overcome them so that you can succeed in business!
Identify Common Mindset Challenges
Fear of failure
Mindset Shifts to Make
Mindset Shift #1: You are not alone.
If you’re feeling like a failure and think that no one else has ever had these problems, think again! There are hundreds (if not thousands) of women who have been in your shoes before and they’ve come out on top. We may not all have the same stories or experiences, but we can learn from each other’s mistakes so that we don’t repeat them ourselves. Don’t be afraid to reach out for help when it comes time for those tough decisions–you’ll be glad you did!
Importance of Commitment
One of the most important things you can do to overcome your mindset challenges is to commit to the process. You must be consistent in developing a success-oriented mindset, and this requires commitment.
It’s easy for us mompreneurs to get caught up in our day-to-day lives and forget about our goals, but it’s essential that we stay focused on them if we want them to happen! I know from experience how difficult it can be when life gets hectic and stressful, but you have got this! If there was ever a time when we needed our best selves most, it’s now–and those best selves are ready for action once again!
How to Embrace Imperfection
Be kind to yourself.
Develop a mindset of self-acceptance and learn to let go of the need for perfection.
Give yourself permission to make mistakes, even if they’re big ones!
The most important thing you can do is to prioritize self-care. This means setting aside time each day for yourself and scheduling in regular breaks, even if they’re only 15 minutes long. It also means creating healthy habits that will help you maintain your well-being throughout the day.
If your mindset is feeling a little shaky, try taking a walk outside or meditating for five minutes before starting work in the morning. If there’s something on your mind that’s making it hard for you to focus on getting things done, write down all of your thoughts about it so that they’re out of your head and onto paper (or into an email). And finally: make sure that when the day is over, there isn’t anything left undone–and then go home!
Believe in Yourself
The first step to overcoming your mindset challenges is to believe in yourself. You have the power to change your way of thinking, and this can help you overcome any obstacle that comes your way.
The next time something happens that makes you feel bad about yourself or question whether or not what you’re doing is worth it, stop and take a moment to reflect on all the good things that have happened so far. Think about how far you’ve come since starting out as a mompreneur–you’ve probably made some major strides! It may seem like nothing at first glance, but taking time every day (or even once per week) will help keep those positive thoughts fresh in your mind until they become second nature.
The Benefits of Joining a Community
Joining a community is a great way to get support and encouragement, especially when you’re first starting out. You can gain access to resources and advice, connect with like-minded people, and receive the encouragement you need to keep going. Check out our Legacy Mompreneurs’ Tribe HERE.
In summary, the key to overcoming mindset challenges as a mompreneur is to:
Set clear goals and priorities for yourself.
Take action on your goals each day by breaking them down into smaller tasks that are easier to manage.
Focus on what you can control rather than worrying about things outside of your control.
The Legacy Brand Academy is a resource for mompreneurs and other entrepreneurs who want to start their own business. The Academy offers online courses, live events, and one-on-one coaching with experts in the field of entrepreneurship.
Dr Ali Griffith has been featured in NBC, Good Morning America, ABC, and Huffington Post as an industry leader in helping women build thriving businesses from scratch. Their mission is to help you create a legacy that lasts generations by building your own brand (and business) from scratch–or taking it to the next level if you’re already established!
As a business owner, it’s easy to get caught up in the daily operations of your business and forget to take a step back and evaluate your sales and marketing strategy. However, taking the time to assess your strategy is crucial to ensuring the long-term success of your business. In this blog post, we’ll discuss why evaluating your business’s sales and marketing strategy matters and some tips for how to do it effectively.
Sales Revenue: A Key Indicator of Your Strategy’s Effectiveness
One of the primary reasons to evaluate your sales and marketing strategy is to assess its impact on your sales revenue. By looking at your sales revenue over the past few months or quarters, you can identify trends and determine whether your strategy is effectively reaching your target audience and driving sales.
If you notice a decline or stagnant growth in sales revenue, it could be an indication that your marketing strategy is not effectively reaching your target audience, or that your sales team is struggling to close deals. By evaluating your sales revenue, you can identify areas for improvement and make necessary changes to ensure the long-term success of your business.
Lead Generation: A Critical Component of Your Strategy
Another important aspect of your sales and marketing strategy is lead generation. Without a steady flow of leads, your business will struggle to sustain growth and profitability. By reviewing your lead generation process and metrics, you can assess whether your marketing efforts are effectively reaching your target audience and whether your sales team is effectively following up on leads.
If you’re not consistently generating a steady flow of leads, it could be an indication that your marketing efforts are not effectively reaching your target audience or that your sales team is not effectively following up on leads. By taking the time to evaluate your lead generation process, you can identify areas for improvement and make changes to ensure that you’re generating enough leads to sustain your business.
Customer Feedback: A Valuable Source of Information
Lastly, paying attention to customer feedback and review is a critical component of evaluating your sales and marketing strategy. By listening to your customers, you can gain valuable insights into how your product or service is perceived in the marketplace and identify areas for improvement.
If customers are mentioning issues with your product or service, or if they’re having difficulty understanding the value proposition, it could be an indication that your marketing messaging is not resonating with your target audience or that your sales team is not effectively communicating the value of your product or service. By listening to customer feedback, you can make necessary changes to improve your product or service and ensure customer satisfaction.
Get Help With Your Sales and Marketing Strategy
At times, it can be difficult to know where to start when evaluating your business’s sales and marketing strategy. If you need help identifying the gaps in your strategy and developing tailored solutions to achieve your business goals, consider working with a business sales strategist like Dr Ali.
With 1-on-1 sessions and a group of supportive women, Dr Ali can help you optimize your marketing strategy, attract the right audience, generate more leads, and close more deals. Sales and marketing don’t have to be a headache. With the right strategy and training, you can turn them into major assets for your business.
In conclusion, evaluating your business’s sales and marketing strategy is crucial to ensuring its long-term success. By assessing your sales revenue, lead generation process, and customer feedback, you can identify areas for improvement and make necessary changes to achieve your business goals. If you need help developing a tailored sales and marketing strategy for your business, consider working with a business sales strategist like Dr Ali.
As a busy mom and business owner, it can be challenging to keep everything organized and on track. That’s why I want to take a moment to introduce you to two amazing products that can help you stay on top of your game and achieve your business goals.
The first is the Mompreneurs Life-Biz Planner, which is designed specifically for moms who run their own businesses. This planner is more than just a tool for keeping track of your schedule; it’s a comprehensive system that can help you manage your time, set and track your goals, and stay accountable to yourself and your business.
The Mompreneurs Life-Biz Planner includes monthly, weekly, and daily planning pages, as well as sections for goal-setting, financial planning, and self-care. It also includes inspirational quotes and prompts to help you stay motivated and focused on your goals. This planner is available for purchase on my website, and I’m confident it will be a game-changer for you and your business.
The second product I want to share with you is our amazing community of mompreneurs. When you join www.JoinDrAli.com, you’ll gain access to a supportive network of like-minded women who are all working to build successful businesses while juggling the demands of motherhood. Our community is a place where you can share your struggles and successes, ask for advice and support, and connect with other women who understand the unique challenges of being a mompreneur.
In addition to our supportive community, we also offer exclusive resources and training to help you grow your business. From webinars and workshops to one-on-one coaching and consulting, we have everything you need to take your business to the next level. So if you’re looking for a tribe of amazing women who can help you achieve your business goals, I encourage you to join our community today.
In conclusion, being a mompreneur is challenging, but it’s also incredibly rewarding. With the right tools and support, you can build a successful business that allows you to balance your work and your family life. So if you’re ready to take your business to the next level, I encourage you to check out the Mompreneurs Life-Biz Planner and join our community at www.JoinDrAli.com. Together, we can achieve great things!
There is no way to predict what the market will do day-to-day. If we’ve learned anything from the pandemic, it’s that we have to pivot it, adapt, and alter the way we do things if we want to keep up. Today’s post has Dr. Ali Griffith sharing insight with actionable advice you can apply to your own small business.
Utilize process mining strategies to bring your business up to date. Process mining might sound like a difficult concept, but it’s essentially just the act of using technology to see where you can improve your processes. Process mining begins with evaluating then mapping each process to read data points that allow you to cut man hours and improve collaboration. The time and money you save will help you boost your sales, identify risk points, and find new revenue streams. Start by knowing where your data will come from, who will use it, and when you expect to strategize changes to boost your business.
Look at your business structure. Like many small businesses, you may be currently operating as a sole proprietor. However, as you grow or intend to grow, you should reevaluate your business structure. File an LLC if you’re seeking tax advantages and a structure that most people will recognize and trust. Save the attorney fees and do it yourself online with a formation service that allows you to follow state guidelines.
Work closely with your vendors. Our vendors are an important catalyst in our quest for success. Hopefully, you have vendors that you already love and they treat you well. If you do not, now is the time to bring them to the negotiation table to come up with more favorable terms for yourself. Zycus recommends having a strong rapport, a good idea of their costs, and being prepared to buy more off the top for a volume discount.
Innovate with new products and services. Growth usually means expansion, and expansion means knowing what your customers want. Don’t be shy about asking for feedback. Open up a conversation, and ask specific questions. When you break it down into parts, you can dive deeper into what customers think about specific aspects of your business. You might, for example, ask customers if your color selection is wide enough and if there are complementary products they tend to purchase after they’ve visited your store.
Consider working remotely. Working remotely can save you money on fuel, lunch, coffee, and more. If you’re currently operating solely on a brick-and-mortar platform, Zippia asserts that you may be able to keep $4600 or more in your pocket each year by moving your office home.
Look for a less expensive lease. If you’re currently leasing your space and it’s time for renewal, consider negotiating with your landlord or looking for a less expensive location. This is especially effective if you do not need a visible storefront, such as if you deal primarily in manufacturing or run an office for service calls only. You can also negotiate with the new landlord, and VendHQ’s tips include signing a longer lease, getting an agent to negotiate on your behalf, and verifying square footage yourself.
We all have struggles to overcome. This doesn’t mean we have to accept challenges as insurmountable. With a bit of work, which includes researching your business structure, process mining your operations, and lowering your expenses, you can put yourself in a position to thrive no matter what the business world may throw at you.
If you’ve been with me for any amount of time, you know I am a firm believer in systems that bring automation to your business. Templated emails, repeatable worksheets for your product or service development and marketing, and so on. As your revenue increases, so do your growth opportunities. Hiring is one of them. Are you prepared for that leap?
Why Shouldn’t You Hire?
Hiring well is an art. Asking the right questions doesn’t always cut it. In the age of information, people with no intentions of being good employees are getting better at answering the questions the right way.
You have to find a system that illuminates their strengths, goals, common beliefs, and motivations in order to be a good boss to them and keep them shining in their role.
A misconception among leadership in the workforce is that good pay keeps employees. Why are you in business? Money takes time to acquire, but you’re willing to go the distance because you know the impact you’re going to make is of the greatest value to you. Money helps bring your dream to life.
Your new team members feel the same. They need fulfillment in their role. There are so many ways to make them feel like a valuable part of a worthy cause bigger than themselves in addition to fair pay.
As we’ve seen during the pandemic, some people were devastated to leave low-paying jobs that they absolutely loved while others couldn’t bring themselves to go back to 6-figure salaries because of toxic environments.
You should expect to invest some time in your team’s new additions, especially if you’re new to this type of leadership. Your employee or contractor will need to learn the ins and outs of your business. The more questions they have, the more potential value they can bring to your business.
Not having time to answer their questions and make sure you both are on the same page blurs communication which can cause frustration, tension, wasted time, and money further down the line. I trust you to accept wisdom and take the initiative to be a good leader. Further down, I’ll share some tips to improve this process.
I often hear intermediate business owners say they want to hire to free up their time. Time is the most valuable currency you can’t get back, so this is smart in theory. However, if these are your first hires, saving you time isn’t enough. I would dare to say it’s not wise to pay anyone on a consistent basis that isn’t bringing you a return on your investment. They’re a liability, not an asset to your business.
There are some roles that take some time to bring a return on investment. You should be aware and able to plan accordingly.
Money aside, there are pressing reasons to take a step out and grow your team such as burnout, inability to grow, and reduction in the quality of the experience you provide.
You built your business in alignment with your purpose; therefore your hires need to be in alignment with your purpose and your vision. They should have some sort of soul connection with your cause. This adds joy, purpose, and motivation that you can’t teach. If they’re on fire for your mission for their own reasons, they will do what it takes to deliver high-quality service.
How to hire.
Hiring wrong can damage your finances, emotional health, and reputation. Investing in help throughout your hiring process is literal self-care, I promise. There are a couple of things I would recommend to ease the process.
First, talk to your coach. I invite my tribe to talk through these types of decisions with me. This is a vital area to have a serious conversation. Receiving mentorship on this topic can be really beneficial in a group setting because you get to hear other experiences and feedback.
Another option is tohire an Online Business Manager aka an OBM. They can help you set up a team project management system like Honeybook or Slack in order to keep everyone’s expectations and responsibilities clear and organized. Additionally, they can help you develop hire and fire protocols to set you up for success, and be prepared to gracefully handle the worst. When looking for your OBM, be sure to not only ask the right questions but pay attention to the questions they ask you. Don’t be afraid to ask your fellow business owners if they know anyone.
Hiring isn’t for everyone. It should feel aligned. Who and how you hire is about your goals, beliefs, and divine timing. Click here to join me and my tribe as we continue to seek wisdom, abundance, and joy in our CEO lifestyle.